Philosophy

If I won't eat it, I won't sell it.

Having adopted both the Eastern spiritual yogi philosophy, 'Eat like a king at breakfast, a prince at lunch and a pauper at dinner' and a Western lifestyle that includes training for endurance events, I've created a range of delicious and satisfying mueslis to restore me after training and to fuel my body for the day.

Why They're Better

Flip Shelton's Natural Mueslis:

Are chunky! We rip or hand cut our dried fruit into chunky bite-sized pieces and leave our nuts and seeds whole. This means you can identify what you're eating and you use your teeth for their intended purpose: chewing!
Contain 35% fruit and/or nuts which perfectly balances the cereals. This is the highest percentage found in mueslis on the market (most contain only 10-35%).
Contain ingredients you may not have heard of, such as amaranth - a delicious and nutritious grain from South America.
Include a combination of 22 ingredients, giving you a galaxy of taste sensations.
Are low in GI. This gives you sustained energy release.
Are high in fibre. This promotes good digestive health.
Are low in saturated fat. While we need essential fatty acids, too much saturated fat is believed to be a health problem.
Are real and unadulterated. We use no additives (such as honey or oils) to sweeten the product or conceal inferior ingredients.
Are un-toasted. Roasting or toasting grains and nuts changes the molecular structure of their essential oils, causing potential release of trans fats or free radicals that may lead to oxidative stress in the body. Toasting also removes water naturally found in these ingredients.
Contain only the best quality local and imported, conventional and organic produce.
Are hand mixed in small batches and individually packaged with care at Foodmeisters, 2-8 Oban Place, South Yarra, Victoria.